deepidv Joins DIACC to Advance Deepfake Detection and Synthetic Fraud Prevention Across Canada

[San Francisco, CA — March 18, 2026] — deepidv, the AI-native identity verification and compliance platform founded by Shawn-Marc Melo, has joined the Digital Identification and Authentication Council of Canada (DIACC) to help advance trusted digital identity infrastructure and combat the rising threat of deepfake fraud and synthetic identity attacks across Canada and beyond.

DIACC is a non-profit coalition of public and private sector leaders dedicated to building secure, privacy-respecting, and interoperable digital identity standards. Founded in 2012 following Finance Canada's Task Force for the Payments System Review, the council stewards the Pan-Canadian Trust Framework™ (PCTF) — the industry-developed, standards-based framework that enables scalable digital trust infrastructure for governments, financial institutions, and enterprises nationwide.

Why Deepfake Detection and Synthetic Fraud Prevention Can No Longer Wait

The identity verification landscape is under siege. Synthetic identity fraud tripled in a single year, jumping from 2.8 percent to 8 percent of credit applications according to DIACC's own 2031 Strategic Vision report. Canadians reported $638 million in fraud losses in 2024 alone, while businesses across Canada and the United States face $61 billion in annual compliance costs. Globally, losses tied to synthetic identity fraud now range between $20 billion and $40 billion per year, and AI-enabled fraud losses are projected to reach $40 billion by 2027.

Deepfakes have become the weapon of choice for a new generation of fraudsters. The Sumsub Identity Fraud Report documented a 311 percent increase in synthetic identity document fraud between Q1 2024 and Q1 2025, while 64 percent of industry respondents now cite AI-generated deepfakes as a primary identity fraud concern. Fraudsters are no longer just forging documents — they are injecting AI-generated faces, manipulated video, and fabricated voices directly into biometric verification systems to bypass liveness checks and authentication protocols at the software level. Anonymous AI agents are now being deployed to carry out fraud operations with minimal human intervention, creating the potential for high-speed, multi-step attacks at an unprecedented scale.

This is the environment that deepidv was purpose-built to address, and joining DIACC represents a strategic commitment to ensuring that Canada's digital trust ecosystem evolves fast enough to meet these threats head-on.

How deepidv Is Built for the Fight Against AI-Powered Identity Fraud

deepidv is not a legacy identity verification provider retrofitting AI onto outdated workflows. The platform was designed from the ground up as an AI-native solution that combines deepfake detection, biometric liveness verification, document forensics, and real-time behavioral risk scoring into a single compliance infrastructure. When a user submits an identity document or completes a face scan, deepidv does not simply match a photo against a selfie. The platform runs multi-layered forensic analysis including C2PA content provenance verification, metadata forensics, audio and video manipulation detection, and AI-generated content identification to determine whether the person on the other side of the screen is real, present, and who they claim to be.

deepidv's deeprisk agentic monitoring module extends this protection beyond onboarding into the full customer lifecycle, delivering real-time behavioral and transaction risk scoring in sub-150 milliseconds through a network of six specialized AI agents. This means that identity trust is not something that gets established once and assumed forever — it is continuously verified at every sensitive touchpoint, from account creation through ongoing transactions and access control events.

For financial institutions, property technology platforms, legal professionals, and regulated enterprises navigating an increasingly hostile fraud landscape, deepidv provides the kind of always-on, forensic-grade identity assurance that traditional verification methods were never designed to deliver.

A Shared Mission to Strengthen Canada's Digital Trust Infrastructure

Joni Brennan, President of DIACC, has consistently emphasized that as AI-assisted deepfakes and synthetic identity attacks grow more sophisticated, the conformance criteria and certification frameworks that protect Canadians must evolve in lockstep. DIACC's Voilà Verified Trustmark Program — the first and only certification program assessing digital identity service compliance against the PCTF — is designed to spotlight solutions that meet Canada's highest standards for security, privacy, and reliability. DIACC's 2031 Strategic Vision calls for updated PCTF guidance incorporating AI verification criteria and regulatory mapping by late 2026, with the goal of cutting fraud losses in half and reducing compliance costs for PCTF adopters by 20 to 30 percent by 2031.

"Joining DIACC is a natural step for deepidv because the mission is aligned with everything we've been building. Identity verification can no longer stop at document checks and basic selfie matching. When deepfakes can fool liveness systems and synthetic identities can survive credit checks for years before busting out, the entire trust model needs to be rebuilt around continuous, forensic-grade verification. That is what deepidv delivers, and DIACC is the right coalition to help scale that standard across Canada and into global markets." — Shawn-Marc Melo, Founder & CEO, deepidv

deepidv's membership in DIACC positions the company to contribute directly to the expert committees and working groups that define the core elements of digital trust in Canada, including identity verification standards, AI verification criteria, consent requirements, and the interoperability specifications used by banks, governments, and regulated enterprises. As DIACC's membership ecosystem continues to grow — spanning innovative startups, multinational corporations, financial institutions, and federal and provincial government agencies — deepidv brings a specialized focus on the AI-powered fraud vectors that represent the fastest-growing and most technically challenging threats to digital identity integrity.

About DIACC

Established in 2012, DIACC is a non-profit coalition of public and private sector members committed to advancing Canada's full and beneficial participation in the global digital economy. DIACC stewards the Pan-Canadian Trust Framework™ (PCTF), an industry-developed, standards-based, technology-neutral framework designed to enable scalable, certifiable digital trust infrastructure. DIACC prioritizes personal data control, privacy, security, accountability, and inclusive people-centered design. The council also governs the Voilà Verified Trustmark Program, the first and only certification program assessing digital identity service compliance against the PCTF.

To learn more about DIACC, visit https://diacc.ca/.

About deepidv

deepidv is the AI-native identity verification and compliance platform built to detect deepfakes, prevent synthetic fraud, and deliver continuous identity assurance across the full customer lifecycle. The platform combines biometric liveness verification, document forensics, C2PA content provenance analysis, and real-time behavioral risk scoring to protect financial institutions, property technology platforms, legal professionals, and regulated enterprises against the most sophisticated AI-powered fraud attacks. Headquartered in Toronto with offices in San Francisco and Dallas, deepidv is backed by a $1M seed round and serves customers across North America and emerging markets.

To learn more about deepidv, visit https://deepidv.com/. Get started today or book a demo.

deepidv is founded by Shawn-Marc Melo. Follow him on LinkedIn and deepidv on LinkedIn, X, and YouTube.